3 Areas of Focus to Coach Your Business
Forget the inverted pyramid or the corporate circle! We have all seen the org charts! Different colors, different logos, different descriptions but under the surface it’s the same old thing. And it doesn’t work.
Companies traditionally draw org charts with the CEO at the top, an illustration depicting managers giving commands to their underlying reports. But a far more powerful view is to think of an organization like a big tree, with the CEO at the base and roots. The individual contributors (the people doing the work) are the fruit, and management staff are their supportive branches. Coaching is a pivotal tool for ensuring your team fully ripens into fruit that someone wants and enjoys.
In its most simplistic definition, a company is a group of people who come together to achieve a common goal. So, it makes sense to think that helping the people you hire reach their full potential is an extremely effective strategy and a great ROI. In fact, one study found that leadership coaching delivers an ROI of 5.7 times the cost. That’s impressive but let’s just assume it’s a 3.5 time ROI on the costs to play is safe. Would that be something you are interested in?
Coaching can be defined as “a development process whereby an individual meets on a regular basis to deal with potential stumbling blocks, clarify goals, , and improve their overall performance.” In other words, you can help people become better versions of themselves by holding space for them to solve problems and accomplish goals. This is an evolutionary process that doesn’t happen overnight but should be a series of one-on-one sessions that occur at a regular cadence.
I’ve found coaching to be most effective in addressing three areas:
1. Solving Issues
2. Discovering and Delivering on short-term and long-term goals
3. Driving Peak Performance
This takes simplicity, patience, and empathy. You need to remind yourself regularly that your executive and leadership team members are people, not computers whose software you’re upgrading. But the focus and investment in upgrading their talent through coaching is worth it and then they can go upgrade the talent on their teams as well. Not only will your team be more capable and better retained, but your business can healthily grow too, as creating a culture of coaching is one of the most effective ways to sustain long term growth and success.
The bottom line here is this, as leader of a team, you want your team to succeed in accomplishing its goals and mission. You’ve likely put in a lot of effort to locate and recruit the talented people you’re working with. It’s worth it to continue investing in them, to help them be as great as they can be, both for the sake of your company, and for the sake of their own natural desire to become great at what they do. Coaching is a highly leveraged way to up your team’s game, making you better and better at doing great things together.
That’s where I can assist. Back to the tree analogy, do you want a solid healthy tree that produces ample fruit, or do you want a struggling tree that is constantly on the verge of death or that can’t be counted on for a bountiful harvest. Clients using my coaching programs for corporate coaching are extremely successful. I’ve worked with teams in complete dysfunction turning them around to high performing, well-oiled machines. I’ve also taken those good teams and helped created the space for greatness!
For more information on how I can help your team and company please fill out the contact form on my website. There is nothing more I would love to do that walk lockstep with your amazing people to create amazing things.